Agent Branding & Marketing - The Insurance Agency Marketing Experts

Uncategorized

7 Critical Mistakes Insurance Agents Make With Their Marketing

Insurance industry is highly competitive these days. A lot of insurance agents operate in each region. That’s the reason why marketing insurance agents is not always easy. Insurance companies should market their services effectively to attract new clients to their businesses. Insurance agents face various challenges when marketing their services. Marketing a new insurance agency […]

7 Marketing Tips for Captive Insurance Agents to Stand Out

The captive insurance industry is highly competitive these days. A lot of captive insurance agents operate in the same city, competing against one another. So, running a captive insurance company can be hard. That’s why every insurance agency needs effective promotion strategies. Captive insurance agents should do everything possible to stand out and differentiate themselves […]

Apple Maps For Insurance Agents

While Apple Maps may not have gotten off to a great start when it was first introduced in 2012, this tech giant has made a lot of changes over the years that have improved the service greatly. And like other major mapping products, Apple has also invested in its own business listings service called Apple […]

Bing Places For Insurance Agents

With Google dominating the search engine game, it’s often easy for business owners to overlook Bing. Microsoft’s search engine may lack the pizzazz and sparkle of Google, but it’s no less important in a well-rounded and successful digital marketing strategy. Much like Google’s GMB feature, Bing has a similar product called Bing Places, where you […]

Facebook Business For Insurance Agents

Finding customers on Facebook has skyrocketed to one of the top ways to maximize an insurance agent’s local visibility. It’s a place where your agency “must be seen.” The demographics are very impressive (http://www.pewinternet.org/fact-sheet/social-media/). If you’re not using Facebook as a part of your customer acquisition strategy, your agency is missing out on lots of […]

Google My Business For Insurance Agents

It’s no secret that Google is the biggest player when it comes to search engines, but did you know that it’s also one of the best tools for your overall 2019 digital sales strategy? Google has made it easier than ever to manage marketing for your insurance agency. In the digital marketing business, we have […]

LinkedIn Company Pages For Insurance Agents

LinkedIn Company pages are a central hub for information about your agency. It is important to make sure your agency’s profile, personal profile, and the profiles of your team members are professional and complete so that your brand is well represented. Since LinkedIn is a business- to-business (B2B) networking site, increasing your agency’s exposure on […]

Pay Per Click (PPC)

Pay Per Click popularly known as PPC advertising can be one of the most effective digital marketing strategies that insurance agents should be executing on for quality lead generation. It helps you to drive targeted and conversion-oriented traffic quickly to your insurance agency. These are the sponsored advertisements that you can easily find on the […]

Search Engine Optimization

What is Search Engine Optimization and what does it do? SEO brings more visibility to your business by building trust, authority and relevancy and therefore ranking your website higher in search results on search engines like Google, Google Maps, Bing, Yahoo and more. SEO isn’t just about optimizing a website for search engines. The process […]

Twitter Business For Insurance Agents

Twitter has become an insurance industry gamechanger in the overall business growth for local agents. Nowadays, a small business owner can’t afford not having a presence on Twitter. A prominent social media presence, specifically Twitter, will work wonders for converting online traffic into new policy holders. Leveraging this 140-character social media giant can help bolster […]

Previous Posts

image-not-found