When your site performs optimally, there is no better tool for driving new business. It is the “always on” machine that continues to drive sales even when your insurance office team are sleeping. But...

  Video is fast becoming an essential tool in marketing. Why? Because of the prevalence of mobile devices, increasingly “on-the-go” lifestyles, and shortening of attention spans. Furthermore, in an...

Carl Willis CEO/Lead Strategist This results-driven approach not only generated a flood of high-quality leads but also kept advertising expenditures at an unprecedented low. Carl's ingenuity not only...

Carl Willis CEO/Lead Strategist This results-driven approach not only generated a flood of high-quality leads but also kept advertising expenditures at an unprecedented low. Carl's ingenuity not only...

Carl Willis CEO/Lead Strategist This results-driven approach not only generated a flood of high-quality leads but also kept advertising expenditures at an unprecedented low. Carl's ingenuity not only...

Selling more auto insurance policies has always been tricky for many agents. While it’s true that most states in the US require drivers to have minimum levels of insurance, that doesn’t...

  More than half a million new businesses are started every month, according to the 2015 Kauffman Index. Furthermore, it is predicted that 50% of all workers will be self-employed by 2020. It...

They say owning a home is part of the American Dream. Of course, it should follow that with owning a home, people should have homeowners insurance. Since home insurance is a necessity, most agents...

High-risk insurance customers are underserved. Many, no doubt, could benefit from your insurance agent services. Several major insurers offer policies in this category. However, for many people...

The perennial question for most insurance agents is, “What’s the most cost-effective way to grow a quality book of business, especially when it comes to writing more life insurance policies?” There...

  For some people, health insurance is an investment; a financial outlay to safeguard the wellbeing and peace of mind for the individual and their family. Others view health insurance as a...

Writing more commercial insurance policies is an excellent strategy to build a sound book of business.  Simply put, commercial policies are “stickier.”  Why write three policies per household when you...