When it comes to restaurant insurance, most agents think of traditional businesses – cafes, restaurants, fast food chains, bars etc. However, there is one niche that is underserved – the humble food...
Renters insurance is often an undervalued product for most insurance agents. According to Bankrate, only about 50% of all renters in the US carry this form of insurance. Many renters think that...
Training team members is a vital necessity for insurance agents. That is true for new team members as well as those that have been on the job for some time. Not all employees, however, will benefit...
A successful insurance office requires happy, productive staff. But, the old adage is correct: Money doesn’t buy happiness – or an increase in productivity. While a person’s salary is, indeed...
Solicitation and Cold Calling Conducting Business Insurance Agent Marketing Online Marketing Internet Marketing Social Media Marketing YouTube Video Carl Willis CEO/Lead Strategist This results-driven...
Unless you’ve been hiding under a rock, you probably know that these days, the Internet is where it’s at, whether you’re looking for a product, service, a job, or just about anything...
As an insurance agent, recruitment and the building of a stronger team are among your highest priorities. The entire industry is facing increasing pressure to replace its aging workforce, and the race...
Millennials are soon going to make up a large percentage of the global workforce, about 50% by the year 2020 according to a report by PWC. Employers today must face facts: soon, they...
Marketing From Inbound to Outbound Are Direct Mailers, Cold Calling, Radio, TV, and Print Ads not bringing in enough leads to your agency? If you’re trying to reach an audience – especially the 25-54...
As an insurance agent, it is important to find innovative ways to grab people’s attention. Increasingly these days, that means doing things that are outside of our comfort zone. Many of us are not...
We’ve said it before, if you’re going to use only one social network to promote your insurance office, it better be Facebook. With over 1.7 billion users (and growing) this site is...
Life insurance could be one of the easiest or trickiest things to market. On one hand, it’s an expense that few people can justify, but on the other, everyone must eventually face the fact that...